How to Describe a Product with Design?

How to make smart designs that speak for themselves? If a potential customer asks for “more information” about one of your products or services, they really do want more information—typically in the form of details, specifications, prices and a background on your company, packaged in a readable and good-looking brochure. Unfortunately, most brochures are big…

Neighborhood Marketing

Neighborhood Marketing Your best and most frequent customers probably live within just a few minutes from your business and 30 percent of them don’t even know you exist! With shoppers increasingly turning to e-commerce for product information and everyday needs it’s possible that a business across the country is selling the same products or services…

Sales Presentations

Design matters—especially when giving a presentation. The days of an unskilled salesperson self-producing a sloppy slide deck and showing it on a projector in a conference room have given way to slick, professionally designed and digitally-printed handouts being distributed at important meetings to accompany a slick visual presentation delivered in advance via email. The internet…